Memorial of National ArtsScience Award

The CROWN Formula

The CROWN Formula

The pursuit of contentment is not based on accumulating possessions and attaining a specific level of success. Neither being successful, caught in a never-ending race to the top or contented by forgoing material gains to focus on our inner lives—nor failing to achieve any of these is a satisfactory way to live. Our capacity for achievement is driven by our ability to form relationships and self-confidence. Take the life of bees, where what is inside the beehive may satisfy our craving for a picture-perfect dwelling scene. The social bee’s existence is one of contentment and hard work, balance hierarchy, unwavering discipline, well-defined roles and responsibilities, and, most importantly, a group consciousness that prioritizes the colony’s well-being over those of its members. Herein, we firmly believe that the bees are going forward in their quest for happiness with The CROWN formula.

The C is the Core where the queen bee is the centre of bee life in which controls her subjects that are loyal and determined to protect the queen and cooperate to the end, thus creating a purpose of life to all the worker bees. It is important for the human being to realize on their core and purpose of life which is the Creator. The R is the Relevant. Bees collect pollen and nectar which they also transfer pollen from one flower to another, allowing fertilization and reproduction to create the seed of plants which become the source of food and oxygen for other creatures. This should be reflected on how we as human being should be relevant not only to other human, but also to the other creature as a whole. The O reflecting the Organize. The work ethic of the bee has been admired with remarkable systematic organization, such as identifying locations and good nectar. The task portioning also bring impact to the universe. Following the organise rules, human being can achieve bigger impact by having systematic work. The W refers to the Winner Mind-set. Bees are born curious and highly focused on information associated with good resources. Yet, being small creatures but still hoarding the responsibility of preserving the ecology, the bees are humble and focus entities that human being should embrace. The N is refers to the Networking where bees’ appears to be highly collaborative. They are small size but fascinating societies, in which the strong networking brings bigger force in sustaining the ecology. Thus, enforcing mutual networking will ensures the sustainability of human race.

Achieving this CROWN soul, the bees express their value and beauty of the bee creation that makes the hive to shine and astonishing. One person that adopt the CROWN soul learnt from the bee, will eventually carries remarkable values to be a holistic person.